(Movie man voice) In a world … where dating profiles read like cereal boxes … nobody gets the dates they deserve …
I’ve read a metric bazillion dating profiles in my time as an online dating coach, and about 90 percent are yawn worthy. Do you think you’re part of the other 10 percent? Think again.
Most people write a dating profile that reads a bit like a cereal box. Have you seen the following claims on a dating profile (maybe yours)?
The Cereal Box Dating Profile
Healthy: “I like to take care of my body and you should, too.”
Balanced: “I love to get dressed for a night out or wear PJs for a movie at home.”
Wholesome: “Family is really important to me. I don’t know what I’d do without the support and love of my parents and siblings.”
Mom-approved: “Best of all, your parents will love me.”
Sure, these are all things that you might value in a date, but we eat cereal every day. It’s not exciting. It’s not unique. It’s not interesting. It’s just … okay. Pair a cereal box profile with photos of a regular Joe (or Jane), and what do you get? Not a whole lot of emails from potential dates, that’s what!
Learn A Lesson From The Movies
The film industry knows what they’re doing. How many times have you seen a trailer and been totally psyched to see the movie? It has your favorite actor, it’s based on your favorite novel, or it has lots of explosions. You know in a minute or three whether or not it’s a movie you’d be interested in seeing.
Previews work by showing you snippets of the best parts of the movie. You meet the protagonist, and you get a preview of their story. If it’s going to be a funny movie, there are some quick quips. If it’s going to be a summer blockbuster, there are cars exploding and people leaping away just in the nick of time.
What’s Your Trailer?
Your life may not seem as exciting as a summer blockbuster (and I certainly hope there are fewer explosions!), but it’s interesting and unique. Think about the little things that make you who you are, and write those into your dating profile.




