Find the Right Coach

A growing number of people are seeking out coaches to assist with life, career, small business and executive decisions. From top CEOs of global conglomerates who need to tone down their “alpha” behavior to moms preparing to re-enter the workforce, many women have benefited from working with a coach who fits her needs. And there are several options: a life/personal coach, career coach, small business coach or executive/corporate coach. Read on to find out if coaching might be right for you:

Why? If you feel frustrated or stuck–with a workplace conflict, a career decision, setting priorities for your life or communicating with global partners–consider finding a coach.

Who? Ask a friend or colleague for a reference. Or search the Internet (see list below) for the specific type of coach you want. The key: Hire a coach who fits your needs and your style. Like a good pair of Manolo Blahniks or an Armani suit, you want the right fit.

But remember: anyone can call herself a coach. There are no local, state or federal regulations on coaching–yet. Dozens of coach training schools–and websites–offer coaching certificates. Consider the coach's expertise, knowledge and experience–and the “vibe” you feel speaking with her. Does she seem like someone who can help you get where you want to be?

Where? Sessions can be held in person or on the phone–both ways work well. Conversations with a coach are confidential; avoid sessions at a Starbucks so you can speak freely.

When? Sessions can last all of or half a day (executive), or as little as 30 minutes. A regular weekly schedule works well.

How? In my experience as a coach and client (every coach needs a coach!), a typical approach is multi-pronged:

  • Assessments:  informal (writing your life story) or formal (a sophisticated 360° survey that captures input from boss, friends, family members and other influential people in your life)
  • Focus Form:  a check-in form used as agenda for sessions and to track progress towards your goals
  • Conversation:  honest interactions; open expression of deep-seeded ideas or wishes; careful process of feedback
  • Action steps:  specific methods to get you unstuck and help you realize your goals
  • Homework:  assignments that continue work from your session or get you thinking innovatively

 
How much? Fees for “good” coaching start at $125/hour for individual self-pay clients and $2,500/day for company-pay clients. Coaching is an investment–and a tax deduction. 

Hint: Always ask for a sample session before committing; you want to be able to ‘try on’ the coaching process (and coach) to make certain it’s a good fit.


QUIZ: What type of coach should I get?


1.  You want a Life/Personal Coach if you:

-  have difficulty with time management.

-  need a sounding board for key decisions.

-  want support for a new direction in your life.

 
2.  You want a Career Coach if you:

-  seek recognition at work or a job promotion.

-  are considering changing companies.

-  are exploring new career options.

 
3.  You want a Small Business Coach if you:

-  want a ‘start-up assessment.’

-  need help with operations and management.

-  seek to expand and need help marketing.

 
4.  You want an Executive or Corporate Coach if you:

-  are at risk of losing your job due to your behavior.

-  need help positioning yourself for a more senior position.

-  want a trusted advisor to improve your leadership skills.


Your Turn
Check out these sites for more information and listings of coaches in your area:

 

By,Leigh Henderson.
Leigh Henderson's Leadership Training Room is a management consultancy and leadership-coaching firm.

 

1 reader liked this story.
From Around the Web:
04.26.2007
Misty  Cook
Career coaches can be fantastic. I would also highly recommend The 5 O'Clock Club, for those still searching for what they want to do or need coaching advice about their current career.
04.25.2007
Natalie Johnson
Wow, great information. Thanks for all the links too. I've been curious about the 'life coach', it seems to be a good option if you just need a little push from someone who isn't affiliated so closely in your life (like your mom or partner). I'd even like myself, to be a coach....I've got enough 'life' experience!
It feels good to write.

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