In the McCain War Room: Four Spoof Ads for Obama

In an election year where Tina Fey and her spot-on impersonations of Sarah Palin have generated almost as much buzz as the candidates themselves, both Barack Obama and John McCain are looking for unique ways to appeal to voters. Renowned advertising agency Goodby, Silverstein & Partners recently teamed up with director Craig Gillespie (Lars and the Real Girl) to create these unconventional campaign ads for potential use by the Obama camp, which feature conversations that take place in a hypothetical McCain war room.

As clever as these ads are (“We just keep saying ‘maverick, maverick, maverick’ ’til that’s all they hear”), they’re so scarily close to reality (or in this case, what we might perceive reality to be if we were granted access to such a war room) that it almost takes the punch out of the punch lines … almost. The reality is what makes these good and ultimately gives us a (nervous) laugh. 

For reals? ... seriously ...


Wow ... seriously?

 

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10.15.2008
Tooth Fairy
i wouldn't want it to be aired but it did make me chuckle
10.15.2008
Winston
Thank god they're not using these ads. Pretentious ads like these (similar to some that are actually being run in SC and NC by the democratic party - the ones with the two old guys talking about Libby Dole) are annoying as hell. Just give me straight facts; no mud slinging and no smug "narrative" spots (like these). They remind me of those stupid Truth.com spots. I hate smoking as much as the next guy, but stop talking down to me like I'm an idiot. As an Obama supporter, I am glad that his marketing is MUCH less negative than McCain's has been, but frankly, I'm still very disappointed in both campaigns. They both said they would take the high road and just talk politics, but how quickly they relapsed into the same-old, same-old almost gave me whiplash. Defending yourself is one thing, but using negative ads to combat negative ads does nothing but drop you down to their level. Negative ads have been shown to work, but I don't need pompous ads like these to tell me that.
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