It’s an Arrow! Famous Logos with Hidden Images


You’ve seen these famous logos countless times, but have you seen the hidden images and messages within them? There’s more to brand designs for Toblerone, FedEx, Tostitos, and other companies than meets the eye.

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FedEx

Check out the white space between the E and x in “Ex.” Can you spot the arrow? Now you’ll never be able to look at a FedEx truck or box without seeing it.

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01.22.2012
Multiservicios Arianor
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09.07.2011
Joyce Walsh
logos make me identify a product or service, I do not think about them
08.29.2011
STEVEN DELGADO
E. Johns has a good point bout the true meaning/message of that triangular shape I see often in American business logos as well as some foreign. I totally agree; don't know much bout college fraternities/sorrorities, but know they operate much like cults, if you will, or secret societies that involve weird hazing rituals and other bizzare stuff according to what I've read/researched and believe these are the first steps to being initiated into higher ranks /levels of whatever they do. Tried to talk to family/friends bout it and have been told I read too many books!
08.28.2011
E. Johns
You have all missed what is probably the true meaning of that triangle. Quantitative analyses often use a small triangle to designate the differences or changes in numbers. What is that little triangle called? It's a latin letter named DELTA. The same letter - a triangle - is also used in the names of sorrorities and fraternities. Haven't any of you ever been exposed to sorrorities or fraternities? Geez!
08.28.2011
STEVEN DELGADO
Even now as I enjoy a cigarette and examine the logo again, they kind of resemble a couple of skiers in a down hill race! Or could they be a couple ghost-friends of Casper's? Oh gawd!....I need another cigarette! Ta-Ta.....{and No, I'm not from from England}
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