Don’t forget to have fun, be passionate and enjoy the experience. Those feelings will come across to the consumers watching you. If you look like a deer in the headlights, you won’t convey a positive, successful impression. Remember, the consumers are buying into you and your product. Presenting yourself well is part of the sell.
QVC and other shopping networks offer a truly awesome way to promote and distribute your product. And even if your product doesn’t sell at quite the level you hoped, you’ve promoted your product to millions of people—advertising you couldn’t afford any other way—who may just buy it next time they come across your product.
By,Tamara Monosoff , Entrepreneur.co’s "Inventions" columnist and the founder and CEO of Mom Inventors Inc., a product development and manufacturing company. She's also the author of The Mom Inventors Handbook: How to Turn Your Great Idea Into the Next Big Thing. (McGraw-Hill)
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