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Wash-and-Go Hair for Spring 2012? Sign Us Up!

If you can’t be bothered to spend your mornings curling, drying, or straightening, you’re going to love spring 2012! The Victoria Beckham, Marc by Marc Jacobs, Alexander Wang, and Rag + Bone runway presentations all showcased models with easy-to-achieve updos and wet-looking hair, signaling that our beauty regimens will be a breeze come spring. Since we're huge fans of anything that makes on-the-go beauty trendy, we're already looking forward to next season. Just don't mistake the wash-and-go aesthetic for "unkempt" The hairstyles, courtesy of Guido Palau, Redken's Chief Creative Consultant, are easy, yet sleek and sophisticated without being too "done." Check out these styles, as well as Guido's tips for using Redken products to recreate them at home.
Victoria Beckham Runway Hairstyle
Victoria Beckham Runway Hairstyle
Marc by Marc Jacobs Updo
Victoria Beckham Runway Hairstyle
Rag + Bone Faux Bob
Victoria Beckham Runway Hairstyle
Runway Hairstyle
Runway Hairstyle
Runway Hair
Runway Hairstyle
Runway Hairstyle

Runway Hairstyle

Guido’s wet-look style is best on women with naturally straight or mildly wavy hair. Photo credit: Redken

Victoria Beckham Runway Hairstyle

Guido started with dry hair, and combed back a four-inch section from the front, generously applying Hardwear 16 Super Strength Sculpting Gel. He clipped the section out of the way and applied Guts 10 Root Targeted Volume Spray Foam throughout the rest of the hair. Guido clipped the front section back with a metal barrette and then applied Glass 01 Smoothing Serum for a clean, shiny finish. Once the hair was dried, he added Forceful 23 Super Strength Finishing Spray to add extra texture to the bottom. Photo credit: Redken

Marc by Marc Jacobs Updo

At Marc by Marc Jacobs, Guido created a fun twisty updo for long hair that’s low-maintenance and easy. “This look started as a ponytail and we reinvented it,” he said. Photo credit: Redken

Victoria Beckham Runway Hairstyle

To get the look, blow-dry hair using Satinwear 02 Ultimate Blow-Dry Lotion, and pull hair back into a high ponytail and secure with an elastic. Flip the ponytail forward, and use a barrette or clip to fasten the hair about two inches above the elastic. Then flip the pony back down and clip again about two inches below the elastic to create the bump. Finish the style with Forceful 23 Super Strength Finishing Spray. Photo credit: Redken

Rag + Bone Faux Bob

At Rag + Bone, models wore a faux bob that uses a choker to give the illusion of a short, choppy ‘do. Photo credit: Redken

Victoria Beckham Runway Hairstyle

While hair is damp, distribute Satinwear 02 Ultimate Blow-Dry Lotion throughout and let dry. Create a messy center part and put on the choker, turtleneck, or jacket to “bob” the hair at the neck. Photo credit: Redken

Runway Hairstyle

“This is a natural look that a girl could very easily achieve herself,” Guido said. “It’s got that ‘just out of the shower’ feel to it, and I think it’s very chic to have a wet hair look when fully dressed in amazing clothes, like Alexander Wang.” Photo credit: Redken

Runway Hairstyle

Guido’s wet-look style is best on women with naturally straight or mildly wavy hair. Photo credit: Redken

Runway Hair

“The very trendy, fabulous clothes in this collection paired with the effortless hair makes for a very cool finished look,” Guido said. Photo credit: Redken

Runway Hairstyle

To do it yourself, divide damp hair into sections and apply Full Frame 07 Protective Volumizing Mousse from roots to ends. Make a messy center part and use a blow dryer and your fingers to roughly dry. Photo credit: Redken

Runway Hairstyle

To create the high-gloss shine, apply All Soft Argan-6 Multi-Care Oil, which can be used on wet or dry hair as a blow-drying shield, a shine-enhancer, a post-blowout smoother, or even an overnight conditioning treatment. Photo credit: Redken

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