This is a word that gets thrown around a lot in business today. Companies always claim to be innovating this or that. They claim to hire innovators and value innovation. What does it really mean?
To answer this question, I started with the dictionary. Here’s what my old-school friend Webster has to say …
innovation n. 1. the act or process of innovating 2. something newly introduced; new method, custom or device, etc.; change in the way of doing things …
Next stop, the WITI Web site. Here’s what the organization has to say about innovation:
“Given the rapid changes that are occurring on every front, we need to continuously question and challenge ourselves as to how we can do it better and differently. We want to get down to the serious business of stretching our minds, turning around our perspectives, and coming up with solutions by interfacing with talented smart women in a variety of fields with expansive perspectives.”
Well, I must say, I like that definition of innovation. If you do too, and you want to check out the conference, it is September 27–29, 2007 at the Hyatt Regency in Santa Clara. Speakers will include: Cheemin Bo-Linn, chief marketing executive at LinkSV, who will talk about bringing innovation to market; Angelina Howard, vice president, office of the president and executive advisor to the president of Nuclear Energy Institute, who will talk about women’s critical role in the evolution of conscious business; and Michelle Marsh, a partner at Kenyon & Kenyon, who will talk about accelerating career development with intellectual development.