Investing is a funny thing. We as human beings will only purchase products and services that we see value in. So if someone says “I can’t afford that product” what they are really saying is “I don’t see enough value in that product to invest in it.” Here is a real life example.
I complain that razors are too expensive (for the ones that don’t leave my legs with cuts and scrapes) they run about $7 for four. This to me is not a good deal, not a lot of value there for me. So it seems as though $7 is a lot of money for me to spend. On the other hand, I saw a program that would really help me build my business. There were tons of promises, tons of stuff that came with it, and I saw how this program could help me take my business to the next level, and it was $197. Now in the same day I couldn’t stomach spending $7 on four razors I went and spent almost $200 for some audio files and a presentation. The value was there for me.
So how does this carry over into weight loss you ask? Well most of us talk about purchasing certain products or services for weight loss but we often stop when we see a price tag. This simply means there is not enough value for you to spend money on it, but here is the thing … YOU ARE YOUR BEST INVESTMENT. Always. End of story.
You are a better investment than purchasing a house to eventually sell because what good is money if you are sick and in the hospital. Investing in yourself is a better investment than investing in the stock market because what good is money if you hate your body so much you refuse to leave the house. Investing in you is the ultimate investment, with the biggest returns.
So if you have stumbled across situations where you don’t think the value is there, remember that you are the most important person or thing to take care of. If the value isn’t there, keep looking for other products or services to help you with your goals, where the value is there. There is something out there for everyone and if you get hung up on a price tag, ask yourself, am I worth this investment … and if the answer is no, you need to make that investment even more than you think.