Nixon Inc., an American wristwatch company, was founded by Andy Laats and Chad DiNenna. DiNenna was having trouble finding a durable watch that reflected his style, so he and Laats, who also worked in the action sports industry, created their own. The pair raised just a little le ... Read More ss than $1 million from venture capitalists and released a catalog in 1997. Within three years, the company opened a branch in France. By 2005, the company had created 90 watch models. Today, Nixon watches are sold in more than 70 countries at fashion stores, specialty boutiques, and stand-alone retail stores. Nixon manufactures sports and fashion watches for both men and women. The most popular lines include the Nixon Time Teller P, a sports watch that can be submerged up to 100 meters. Another popular collection, the Sentry Leather line, features a fill grain leather band available in nine colors. Bestselling women's watches include the Velvet line, with its several styles of watches, all with a vivid purple face. Nixon produces a small line of electronic accessories, including headphones, mobile speakers, cases, and covers. The company also manufactures apparel, bags, wallets, and hats.